Who Does Regenerative Agriculture Affect?
Everyone. Our food system's health impacts us all because we all eat. The state of our agricultural system directly influences food security, nutritional value, and environmental sustainability.
What’s Required to Scale Regenerative Agriculture?
Transition Funding for Farmers: Farmers need financial support to shift to regenerative practices, which involve transforming traditional farming systems. This funding helps mitigate the risks associated with adopting new methods and technologies.
Create a Long-Term, Predictable Market: To encourage widespread adoption, we need a stable market for regenerative products. This involves establishing consumer recognition, certification schemes, and price premiums to make regenerative agriculture an attractive option for farmers.
What’s an Advanced Market Commitment (AMC)?
An AMC is a strategic tool to accelerate the uptake of regenerative agriculture by guaranteeing future demand. Here’s how it works:
Recruit a Pool of Agricultural Buyers: Form a buyer’s club comprising key players in the agricultural sector, including large-scale commodity buyers and corporations purchasing agricultural products.
Commit to Annual Spend: The buyer’s club commits to a specific annual expenditure on regenerative agricultural products for a set period. This financial commitment provides a reliable market for farmers.
Signal to Farmers: Communicate this commitment to farmers, signaling a growing and stable market for regenerative products. This reduces the financial risk of transitioning and encourages broader adoption of regenerative practices.
Scaling regenerative agriculture requires both financial support and market development. Advanced Market Commitments offer a promising solution by creating a secure and predictable market for regenerative products, thus enabling a large-scale shift towards more sustainable farming practices. By fostering a supportive environment for farmers, AMCs can drive meaningful change in agriculture, benefiting both the environment and our global food system.
Examples of successful AMCs:
Learn more about AMC's here.